Why you should ask every customer — not just the happy ones
November 4, 2026
Filtering who gets a review request is called review gating. It's against Google's policies, and it doesn't work as well as asking everyone.
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Notes on reviews
Practical guidance on asking for Google reviews the right way.
When to send a review request
October 21, 2026
Send soon after the work is done, outside quiet hours, and follow up once. Here's how to choose the delay.